
Content design for startups and challengers.
Merritt Studios is a London-based content design studio by Ivan Marinkovic & friends. Our focus? Giving you the words you need to thrive.
RECENT CLIENTS
Wise
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MoonPay
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mo.work
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Joint Academy
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Mapillary
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Wise • MoonPay • mo.work • Joint Academy • Mapillary •
Helping you put it into words
Merritt Studios was founded to help startups win business, boost growth, and cut costs — all by solving customer problems through effective content design.

About our founder
Ivan Marinkovic
Ivan’s design journey began at Wise, where he found his calling in content design.
Over an eight-year career at the fintech powerhouse, he honed his craft and built out writing teams. He later branched out into product design and now is Head of Product Design at MoonPay, after a period of consulting there.
Merritt Studios is how Ivan picks up projects that are just too compelling to pass up. His experience and extensive network of vetted, top-tier talent means that even the most complex projects still get all the attention they deserve.
Director, Merritt Studios
Our approach
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Understand your goals
We put ourselves into your shoes to understand your business through and through.
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Learn about your users
We dig into the data to find what can be improved for your customers.
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Feedback and plan
We share our learnings, and propose our plan of attack.
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Map it out
We work alongside your team’s product designers to work out what the key touchpoints to write for.
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Get designing
We roll up our sleeves and get designing and writing. We work totally in the open, using collaborative tools such as Figma.
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Fine tune
We work with your data team to assess impact and fine tune our work based on user feedback.

What we do
Content design
We’ll pair up with your design team, or work solo, and solve content design problems for you — whether it’s your website, app, or emails.
Fractional advising
Sometimes, your in-house team just needs a second pair of eyes or a little extra support. We’re here to help.
Workshops
We’ll run interactive workshops for your team, so you can instil a writing culture in your business. Perfect for international teams.
Collaborations
We’re always open to pairing up with designers who need copywriting firepower to bring big ideas to life.
Get in touch
Want to partner up? We’d love to chat. Get in touch with us via LinkedIn.